Tag Archive: brand integrity

Dec 11 2013

Linking Manufacturing Brand Integrity to Trust

brand integrity

For the purpose of this post, I’ll define trust as “relying upon information sent and received about uncertain manufacturing processes and the accompanying outcome.” This concept differs slightly from a value proposition, which might then be used to decide if a purchase makes sense. In both scenarios, trust or integrity is an underlying requirement for effective communication.

Permanent link to this article: http://www.apriso.com/blog/2013/12/linking-manufacturing-brand-integrity-to-trust/

Jun 09 2011

The Conundrum of Implementing Enterprise Applications for Manufacturing

When deciding to embark on a global solution for manufacturing operations management, be sure to ask the tough questions and do the math to see if, from a logistical perspective, your solution can even be completed in a timely manner to all sites.

Permanent link to this article: http://www.apriso.com/blog/2011/06/the-conundrum-of-implementing-enterprise-applications-for-manufacturing/